An important element of promoting the SERM site – reputation management – is today called upon to help developing companies. This service involves the analysis of the company’s image on the market, the elimination of negative factors that repel potential customers.
There is a situation everywhere when a lot of money has been invested in website promotion, the site is in the leading positions in the issuance of Yandex and Google, but there are no sales. What is the reason?
Often, companies are faced with the machinations of competitors who, instead of promoting their own services, resort to “black” methods of work – they disseminate negative reviews about opponents.
Analysts have determined that the average Internet user trusts other sources more than the supplier of goods or services.
Why it happens?
When issuing a key request, the search engine offers potential customers sites with a mention of your company. Among these data there may be negative feedback from supposedly real customers. As a result, the level of trust in your company decreases, and the transaction does not occur.
Is there a solution?
Definitely yes. SEO specialists know firsthand what black PR is. The Bro System team is convinced that no matter what sphere your company’s activity is related to, the elimination of negative feedback in search engines is extremely necessary.
SERM – reputation management is the most important tool on the way to a profitable business, because it allows you to neutralize negative information on the network and save your potential consumers from doubts. Judge for yourself who you believe more – companies with positive and neutral reviews, or an enterprise whose activity is criticized on completely different portals?
We are convinced that this aspect is just the case when the slogan “If you spit in the back, you are ahead” does not work. Rather, it works, but not in your favor.
What are we doing?
We analyze the market, study the work of competitors, look for any references to your activities (platforms for finding services, forums, social networks, news portals).
Eliminate negative feedback from all sources (depending on their credibility, the time to complete this task varies).
We fill these resources with neutral and positive information about you, thereby increasing customer confidence in your work.
As a result – improving the attitude of customers to you, increasing sales, increasing the profitability of the organization.
